V. S. Ramaswamy <br/><br/>
Marketing Management: Global Perspective Indian Context 

 - 3rd ed. 
 - Delhi:  MacMillan Publishers,  2010 
 - 872 p. ; 
<br/><br/><label>ISBN: </label>978-0230-63729-0 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT
<br/><br/><label>Dewey Class. No.: </label>658.8  / RAM/M